Professional Experience
Prof. Mitra is the Founder & CEO of PipalMajik, a boutique consulting, coaching, and training firm advising entrepreneurs, family businesses, social enterprises, and corporates on strategy, marketing, branding, communication, and innovation. He is also Chief Mentor at Renaissance Strategic Consultants and Co-Founder of Meta4Sight, a strategic foresight and leadership advisory platform.
He serves as Advisor and Mentor at IIM Calcutta Innovation Park, contributing to entrepreneurship ecosystem development and innovation-led growth across multiple Indian states.
In academia, he has been a long-standing Visiting Faculty at IIM Calcutta and Adjunct Faculty at MICA, and has taught at leading institutions including XLRI, SPJIMR, IIM Shillong, ISB Hyderabad, IIM Lucknow, IIM Indore, IIM Kozhikode, and XIMB.
Earlier in his career, Prof. Mitra held senior leadership roles at Lowe Lintas, Ogilvy & Mather, Mudra (DDB Mudra) and other agencies, heading national advertising, media, digital, CRM, and branding businesses, and working with marquee global brands.